During the holiday season, the rules of social media etiquette shift slightly although it is not always noticeable. People are more boisterous, generous and engaging – after all, tis the season of giving and good cheer! Your social media approach should follow suit for the holiday season while aligning with your brand. As we get…
Month: December 2014
Together in Tourism Marketing
Whether you’re a tourism marketing board or a business in the hospitality sector, here’s some insight that can help you think a little more deeply about your marketing. Recently, we attended a presentation by Tourism Calgary on their 2015 – 2017 Strategic Plan. Chairman Rod McKay talked about a few basic areas of focus,…