The team at Tenato is thrilled to welcome Ali Jakubec, a highly experienced communications strategist with over 20 years’ experience in complex, national-scope organizations. Ali has a unique backstory with Tenato, starting in 2008, when she was a client of ours while working with the Competition Bureau of Canada. Together we worked on a national…
Seeking New Talent in 2021
What a year 2020 was. Here at Tenato, we’re very excited for the year ahead. Tenato is expanding, and seeking new talent in several areas: Senior-level Consulting Social Media Marketing & Publicity Web Development with E-Commerce Photography & Videography Writing & Content Development Graphic Design Why We’re Hiring What’s the scoop on this? Well, we’ve…
A Dose of Positivity
Ideas for Entrepreneurs from a Marketers Who Care Well, 2020 was an unforgettable year. At Tenato, we have been working remotely, and in some cases, very remotely, as one key member of our team had gone to Australia and ended up staying there for about 6 months while trying to get flights home! In thinking…
Contingency-Based Pricing
Is “Skin in the Game” a Good Pricing Strategy? Contingency-based pricing refers to a price based on taking a share of the results provided. It’s usually set as a percentage of the value, especially when that value can be easily quantified. For example, personal injury lawyers often will work on contingency because the winnings in personal injury…
Why a Business Vision Matters
Imagine your company is doing almost zero marketing. That’s not hard for some, because for countless companies, it’s surprisingly close to the truth. But really, here’s what happens when a company fails to market itself……
Summer 2020 Update
Hello Friends! This is just a quick update of all things Tenato, as we have been juggling like crazy these past couple of months. As per our previous post, we decided to put our marketing skills into full throttle, and dive in to lift community spirit by getting people to share their talents, passions and…
