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THE BLOG

20 Years in Business

Despite the recession, Tenato is celebrating in 2016, because it marks our 20th year in business! I suppose that over the years we have learned a few things about marketing during recessions, because we were able to clock a record year in revenue and continue to grow, despite Alberta’s current economic situation. What’s crazy is that…

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Writing Headlines

Are Your Headlines Pulling Their Weight? Headlines are like doorstep of your blog posts. If you want readers to cross the threshold and enter your home (or rather, place of business), your headline needs to offer an irresistible incentive to step onto your porch in the first place. However, I find that the value of…

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Blog Frequency

Finding Your Perfect Blog Frequency One of the most common questions clients ask me when it comes to their blogs is, “How often should I be posting to my blog?” However this might be the wrong question to ask. It’s definitely important to choose a blog frequency that is manageable for you, but the real…

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Welcome, Marj Smith!

We are delighted to announce that Marjorie (Marj) Smith has joined our growing team as a Business Development Associate. With over 20 years in oil and gas as a senior Landman, Marj is a seasoned negotiator who has handled major projects in property acquisitions, divestitures and community relations. She is known as a creative, win-win…

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Rebranding Checklist

Whether it’s a new name or logo, rebranding creates a heap of busywork. Maybe you’re thinking, “Hmm, new business cards, update the website?” It’s a start, but what else is there? Wouldn’t it be nice to have a comprehensive checklist for getting your rebranding done so that you could just start banging things off? Look…

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Welcome, Christina Rowsell!

We are thrilled to welcome Christina Rowsell to the Tenato team as our new PR & Media Relations Associate. For the past 20 years, Christina has been a recognized on-air broadcast professional in Calgary. She started her career flying over the city reporting traffic, and migrated to co-hosting radio morning shows (where she still occasionally…

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