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Welcome, Anil!

We are very excited to welcome Anil Iqbal, HND, BA, MBA to Team Tenato as our new Marketing Analyst! After filling marketing roles in retail and online marketing over in England, Anil came to Canada and completed his MBA at UNB in New Brunswick. Born in New Brunswick myself (and with lots of family there), I was immediately curious to meet a Pakistani fellow from New Brunswick, and get his story.

Anil Liking the Gondola in BanffAnil is a long way from his family in Pakistan, that’s for sure.   He also had a few years as a professional cricket player before getting into the field of marketing and business – perhaps this was why he chose England to get his education.  His HND stands for “Higher National Diploma” from Guildford College in Surrey, England and his BA in Marketing is also from St. Mary’s University College in Twickenham, England.  He managed a marketing/sales team for Sainsbury’s (one of the UK’s largest retailers) before moving into the web and e-commerce business with an independent firm dealing with a wide range of clients.

Getting to know him and chat, he has proven to be extremely conscientious and thorough, and brings a great understanding of strategy, performance measurement and analytics. He joined us for a pitch meeting with a client in Cochrane recently, and since he’d not yet had a chance to see the mountains in Canada, I decided to kick off and take him to Banff for the day. Confirming his competitive mentality (and his having been a pro athlete surely drills this in), I got a kick out of watching him bolt right to the highest lookout peak on Sulphur Mountain (while I huddled in the cafe), affirming that he has plenty of energy and attitude to add to our team!

We are really looking forward to having Anil’s skillset and terrific energy to our team.

Welcome aboard, Anil!

Marketers in Banff on Sulpher Mountain

 

 

 

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Jacqueline Drew
About the Author - Jacqueline Drew
Jacqueline M. Drew, BComm MBA is CEO of Tenato Strategy Inc., a Calgary-based marketing research and strategy firm. She loves to use her superpowers "to help the good guys win" and is also an energetic supermom, bandleader and songwriter.

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