Whether you’re a fan of Valentine’s Day or not, it’s difficult to ignore the aisles of pink and red that pop up across stores mid-January. They’re often filled with heart-shaped candy and stuffed animals but, while the brands and characters change, it all feels very…traditional. Notably so, considering how the concept and expression of romance…
Category: Online Marketing
Blogs about online marketing techniques, written by Tenato Strategy Inc, a business and marketing strategy firm with offices in Calgary, Vancouver and Toronto.
Let’s Talk Voice Search
Voice search isn’t new; voice-to-type or voice-to-text software has been around since the 90s, but frequent errors and “auto-correct” mishaps previously left something to be desired. Now, with staggering adoption rates and improvements in recognizing human speech, the changes are happening faster than you think. The “Voice” revolution is not coming – the revolution is…
Content Creation: Why Does a Business Need to Blog?
A lot of times people ask us, “why should I blog?” Well, there are basically three main reasons why a business should blog….
A Running Start: Tips for Finding Blogging Content
It can be demotivating to spend precious work hours crafting helpful blog posts that, according to your website analytics, no one sees. Unfortunately, to get noticed online, you need more than great content. You also need to keep a regular update schedule….
A Direct Pipeline To Google
What if you could have speed-dial access right into top-level expertise at Google? At Tenato, we’re very pleased to announce that our online marketing partner, The Three Marketers Inc., has been granted Google Premier Partner status! Google Partners is Google’s certification program for advertising agencies, digital marketing professionals, and other consultants who manage AdWords accounts….
Targeting Your Content: What is Your Style?
When you write a blog post or a LinkedIn article, are you thinking about what type of content you’re creating? There are three main types and each has a distinct goal. Knowing which type you’re working with and staying on topic will ensure that your message gets through. The three main types on content style…
