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THE BLOG

Adding to Our Team

An opportunity like this doesn’t come along often, so we wanted to let the world know! We are growing and seeking new talent in the social and media relations field….

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Publicity Gone Bad

Transparency in Surviving Negative PR Whether it’s an inappropriate social media post, an employee gone wild, or a poor review, there are ways to weather that PR storm. There’s a saying, “Life is 10% what happens to you, 90% how you react to it.” The same is true when dealing with a situation gone awry…

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Thoughts from #SocialWest

Managing the Online Reputation of Your Small Business Last month, armed with a tablet and a name tag, I attended my first social media conference – Social West. Held in Calgary, Alberta, the three-day event is spearheaded by Mike Morrison, author of Mike’s Bloggity Blog. Delivering on its promise as the largest social media and…

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Bridging Online & Real Life

How to Bridge Online and Offline Relationships In modern business, fostering online relationships is often just as important as maintaining relationships in real life. While real life business relationships tend to be your colleagues, suppliers, customers and industry peers, online relationships can help you find new suppliers, build brand champions, create beneficial partnerships within your…

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How to Keep Your Business in Mind When Everything in Calgary Shuts Down

Here in Calgary, it’s almost time for our international claim to fame — the Calgary Stampede. We’re getting excited to celebrate with friends and colleagues alike. Whether it’s your first Stampede or you’re a seasoned veteran at the festivities, there’s always room to improve your Stampede game, especially when it comes to business. Thankfully, from…

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Communicating With Investors

The Story is the Business, Not the Stock Price It’s long been said that today’s headlines make tomorrow’s trash. If your company is struggling today, make the focus of your investor communications what you’re planning to do for tomorrow. What’s the long-term strategy of your company? During this year’s AGM season, many companies have found…

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