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THE BLOG

Keynote Speaker Launch

A New Chapter as a Keynote Speaker Have you ever had a career experience that impacted that you so much that you feel it could greatly affect your future?  This is mine — perhaps because it help me see myself in a new light. On Friday, I had the amazing experience of delivering a new…

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Strategic Marketing for 2013

A New Year, a fresh start! Our motto here at Tenato is “Think Forward. Move Forward.” So we thought we would provide some ideas and recommendations to help you think about the year ahead and how to find your focus. Here are 5 points to consider when planning your strategic marketing and promotional mix for…

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Why a price that is too low hurts your business

At Tenato Strategy, we often hear from businesses that pricing is one of the most difficult aspects of marketing strategy.  So we thought we would provide a few brief thoughts for today on why you should avoid pricing too low.  A lot of businesses (especially small businesses or start-up companies) think they should price below…

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