Recently, a colleague and I were discussing various kinds of pricing structures, and this spurred a conversation about the kinds of situations in which a company may need to raise or adjust prices. In fact, a price change flows directly to the bottom line, and can have an enormous impact on a business’ profitability. So,…
Tag: Sales
Best Features of a CRM for Small Businesses
What are the best features of a CRM for Small Business? We list the must have, the nice-to-haves and some other key priorities when making your choice….
Telemarketing: Who am I allowed to call?
Telemarketing may not sound sexy, but there is a time and a place for specific marketing tactics, and telemarketing can be extremely successful for the right product or service….
Marketing Must-Haves: Five Elements of Marketing Strategy You Should Not Leave Out
Too often, marketers cut right to the promotion spending (advertising methods, marketing collateral, etc.) when building a marketing strategy. Though it may seem that skipping any of these five elements of creating a marketing plan could save you time or money, this couldn’t be further from the truth. Element #1: Research Market research is key….