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Sponsoring Stampede: Events Branded for Success

The Calgary Stampede is an event like no other in Canada. In its 107th season in 2019, the Stampede is almost as old as the city itself, and captures its unique spirit like nothing else. With 1.27 million attendees in 2018, this not-for-profit organization is more popular than ever, maintaining its position as a cultural…

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Social Media for Events

As a professional event planner for over 10 years, I’ve had a lot of opportunity to see the rise of social media, and specifically its effects on the world of events. Attendees shoot images, share comments and connect with each other faster than ever, and this creates an opportunity that can be harnessed to an event’s benefit. So, how does one effectively market events using social media?…

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How to Choose an Event Registration and Ticketing Site for Your Event

Sure, you could make a spreadsheet and track the registrants for your upcoming event. But with so many affordable (even free) options online for event ticketing and registration — offering options for everything from ticket scanning, tracking attendance, allowing attendees to choose with whom they sit, building in a ticketing fee and of course, avoiding…

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Start Planning Holiday Parties in September

’Tis The Season… To Plan Your Office Holiday Party! Yes, it’s that time already! Can you believe it? It may only be the beginning of September, but employers should be booking space now for their staff holiday celebration. If you’re currently deciding where to take the gang and whether to incorporate any activities, here are…

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Customer Appreciation 101

Customer appreciation events, like special sales, lunch & learns or breakfasts, can build excitement about your offerings and foster customer loyalty. Are they a good option for your business? Here’s what you need to know. Who Should Hold a Customer Appreciation Event Customer appreciation events can work for many types of businesses — if there…

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Welcome Lynda!

It is with great pleasure that we welcome Lynda Greuel to our Associate Team as an Event Planner and Project Coordinator on a contracting basis. An event planner you say?   Are we in the business of planning events?   Not per se, and certainly not “personal” events like family gatherings or weddings.    But…

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