An insanely large pumpkin inspires big marketing ideas. Why not go bigger than you’ve ever done before and get some publicity or viral social media marketing?…
Category: Marketing Strategy
6 Ways to Make Your Business Friendlier to Immigrants
There are boundless opportunities when you can think “globally” about customers, even if you might be executing only locally. Here are a few ideas to key you started….
Should You Create a Loyalty Program?
Are you hoping to turn occasional customers into more steady, loyal repeat buyers? Perhaps you are already giving some thought to creating your own loyalty program. …
What Does a Strategic Marketing Firm Do?
Before spending time and money on new promotional tools, are you taking the right actions to grow your business toward its ideal vision? …
Best Laid Plans
The past year has taught us all the importance of being flexible and reminded us that despite our efforts to plan, we’re often required to shift direction quickly to adapt. …
Business to Business Marketing Techniques
A lot of people picture advertising in the form of flashy billboards or celebrity-filled commercials. But what if you’re in an industry where your potential clients aren’t consumers at all, but businesses or organizations of some sort? …