E-mail marketing can be a powerful tool that allows businesses to nurture leads and connect with customers and clients. So how do you keep it CASL compliant?…
Tag: CASL
Telemarketing: Who am I allowed to call?
Telemarketing may not sound sexy, but there is a time and a place for specific marketing tactics, and telemarketing can be extremely successful for the right product or service….
Why Build a Newsletter List?
5 Reasons a Newsletter List is Valuable to Any Business When we talk about social media marketing, there is often a heavy focus on Facebook and Twitter, and blogging. I sometimes think that the potential value of e-newsletters is overlooked. Here’s why I’m of the opinion that your newsletter list has value that can’t be…
What Does Digital Marketing Look Like in 2015?
Over the last few years, digital marketing has been growing in popularity and has quickly become a key piece in any business’s marketing plan. However, 2014 was when it saw its biggest push to mainstream usage across many industries and this pattern will continue into 2015 as it goes from being “the thing to do”…
