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THE BLOG

Who is your Client: The Company or the Contact?

Before we start, I want to point out that since I am not a lawyer, this is not a legal opinion. It is simply the perspective of a very dedicated marketing consultant and business owner with over twenty years of experience. But if you’ve lost any clients recently, and are feeling a little beaten up, this article may be exactly…

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Bridging Online & Real Life

How to Bridge Online and Offline Relationships In modern business, fostering online relationships is often just as important as maintaining relationships in real life. While real life business relationships tend to be your colleagues, suppliers, customers and industry peers, online relationships can help you find new suppliers, build brand champions, create beneficial partnerships within your…

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A How-To on Guest Bloggers

Who To Choose To Write a Guest Post on Your Blog, and How to Approach Them So your blog is doing great — you’ve got a respectable number of subscribers, you’re posting on a consistent basis, your page views are rising and you’re seeing some shares on social media. Congratulations! A great step to go…

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Almost Stampede Time!

How to Keep Your Business in Mind When Everything in Calgary Shuts Down Here in Calgary, it’s almost time for our international claim to fame — the Calgary Stampede. We’re getting excited to celebrate with friends and colleagues alike. Whether it’s your first Stampede or you’re a seasoned veteran at the festivities, there’s always room…

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