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THE BLOG

5 Things to Improve Customer Service during Busy Times

Your business is running at capacity. You are as busy as you ever imagined you’d be.  Everything is good, right? Wrong. When businesses reach capacity, so much effort goes into keeping things going – ordering inventory, hiring staff, keeping staff, losing staff, tracking sales, making deposits – that customer service and implications for the longer…

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Thoughts from #SocialWest

Managing the Online Reputation of Your Small Business Last month, armed with a tablet and a name tag, I attended my first social media conference – Social West. Held in Calgary, Alberta, the three-day event is spearheaded by Mike Morrison, author of Mike’s Bloggity Blog. Delivering on its promise as the largest social media and…

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The Messages in Your Invoice

What Your Invoice Says About You I was catching up my books for year-end recently, filing through all sorts of invoices I’d received over past months. Many of the invoices made me chuckle. It seems that many small business owners have no clue how to make a respectable invoice. And the problem is, if your…

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Marketing in Lean Times

When the Going Gets Tough, Let Marketing Maintain Your Strength When the economy falls on hard times, the first move of many business owners is to cut back — and one of the most common places to do so is the marketing budget. This is an ill-advised move that will definitely lower your profits. Maintaining…

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