10 Simple Marketing Tips for Improving your Performance at Trade Shows I attended a wonderful trade show yesterday – the Calgary Motorcycle Show! I had been looking forward to it for the past few weeks. Winter has been really cold with far more snow than usual here in Calgary– and now that we have…
Category: Sales and Business Development
Articles on sales training, proposal writing and BD by Tenato Strategy Inc, a business growth consulting firm based in Calgary, Vancouver, and Toronto Canada
5 Quick Tips to a Happier Work Day Today!
This isn’t rocket science – it’s just a little piece from the heart I wanted to share. Or maybe I should credit my trusty “Keychain Yoda” – the McYoda version of Widsom, since he did come from a Happy Meal after all.. Phone instead of email. For any email that you know will take you…
How to Build Revenue and Sales Forecasts
Developing a sales or revenue forecast can feel a lot like trying to magically see into a crystal ball – and is one of the most difficult aspects of creating a strategic marketing plan. After all, if you don’t know how much revenue you’re aiming for, how will you know how much to spend on…
10 Tips for Better Writing Better RFP Responses
Hello folks! Upon returning from the Mirren Conference in NYC this week, I thought I’d share tips on improving your responses to proposals. This article was inspired by a session which was presented by Lisa Colantuono of AAR, a search consulting firm specializing in the advertising industry. The session focused on ad agencies, but I’ve…
Being a Good Client: The Vendor is not Always WRONG
Almost all businesses know it’s important to keep their clients happy, and be the best vendors they can be. But when it comes to dealing with their own suppliers, they let all their flaws hang out. Payments are late. Demands are high. Instructions are sloppy. And constant favours are the norm. The problem with this…
12 Tips for Starting a Business in Calgary
So you’re ready to start a business in Calgary? Good for you! It’s a giant leap. Calgary has for years been reputed as Canada’s most entrepreneurial city. As a business owner myself, and having helped hundreds of other entrepreneurs get started, I thought I’d give you a few tips on how business is done in…